RESIDENTIAL ENERGY ASSOCIATION

Founding Purpose

As the residential energy landscape rapidly evolves, we must collectively evolve in parallel. In late 2022, a group of industry leaders who recognized their industry's greatest challenges lied ahead and without a united front, their industry's future was at catastrophic risk.

They believed that collaboration would be the only way to ensure our industry's sustainable future. Driven by a shared belief that we are stronger together, the Residential Solar Association was born.

Our origin is our purpose. Our mission is to provide the essential framework for our industry to not just adapt to change, but to lead it.

We exist to establish guiding standards for responsible growth, to champion sustainable practices through education, to contribute in shaping policy effectively, and to provide the crucial resources for a sustainable, thriving future for all.

One Industry.

One Central Body.

One Vision.

One Voice.

One Purpose.

We Are Industry Leaders.

United As One.

Protecting Our Industry's Future.

Mission-Driven.

The residential energy landscape is transforming at an unprecedented pace. Our mission is to guide our industry through this evolution, while ensuring each initiative is built on a foundation of sustainable purpose. We're dedicated to equip our industry with knowledge and resources needed to thrive.

Customer-Focused.

Our values are the cornerstone of how we operate, and we will remain committed to upholding the highest standards of integrity throughout each endeavor. The customer is our lifeblood, their experience is held in the highest regard, and we will protect it at all costs.

Board of Directors

A distinguished assembly of veterans, innovators, strategists, and policy shapers, our Board of Directors brings a 360-degree perspective and a deep understanding from every facet of the residential energy landscape. Their leadership is not just professional, it’s deeply personal; their passion is fueled by a collective reliance on the long-term health and ethical standing of the very industry they've dedicated their careers to advancing. This profound vested interest makes them the authentic guiding force behind our mission, championing initiatives that pioneer sustainable growth and leading the charge to elevate the standards of the entire residential energy sector for generations to come.

Mark Bench

Kerstin Larsen

Allen Bollen

President

Allen Bollen

Kerstin Larsen

Allen Bollen

Vice President

Kerstin Larsen

Secretary

Kelly Curtis

Dustin Mansell

Kerstin Larsen

Treasurer

Chris Stehula

Dustin Mansell

Executive Director

Dustin Mansell

Director of Business Relations

Courtney Welch

Director of Policy

Haysam Sakar

Courtney Welch

Director of Installation

Jeramie Rose

Courtney Welch

Jason Steinberg

Director of Sales Experience

Jason Steinberg

Director of Technology

Nicole Roe

Jason Steinberg

Ryan Simpson

Director of Memberships

Ryan Simpson

Jason Steinberg

Ryan Simpson

Director of Manufacturing

Advisory Committee - Coming soon!

Bringing together expertise from technology and manufacturing to consumer engagement and policy, the our Advisory Counsel provides our core strategic guidance. Their collective insight shapes the initiatives that keep us at the forefront of innovation, ethical standards, while ensuring we remain in touch, to deliver value and support the needs of our industry's stakeholders. Their dedication is the backbone of our mission, ensuring every action we take advances a cleaner, more sustainably efficient energy future.

new membership packages bringing new value to our members

We've strategically structured each new membership level to deliver value aligned with the needs and success of your business, for two simple reasons:

1. you are the core foundation of our industry's ecosystem, and the state of our industry's future is built upon the success of each business within it.

2. You should never be faced with a decision between your business and your membership.

Your membership, now championing both, is our commitment to you.

ONE INDUSTRY. ONE VOICE. ONE PURPOSE. A UNITED FRONT. EVOLVING AS ONE.

Founding Purpose

Mission-Driven.

Customer-Focused.

MEMBER SPOTLIGHT!

SHOWCASING OUR INDUSTRY'S BEST!

Company 1

Company 1

Company 1

Company 2

Company 1

Company 1

leadership Team

Board of Directors

Mark Bench

Kerstin Larsen

Allen Bollen

Allen Bollen

Kerstin Larsen

Allen Bollen

Kerstin Larsen

Kerstin Larsen

Kerstin Larsen

Kelly Curtis

Dustin Mansell

Kerstin Larsen

Chris Stehula

Dustin Mansell

Dustin Mansell

Dustin Mansell

Dustin Mansell

Dustin Mansell

Courtney Welch

Courtney Welch

Courtney Welch

Haysam Sakar

Courtney Welch

Courtney Welch

Jeramie Rose

Courtney Welch

Jason Steinberg

Jason Steinberg

Jason Steinberg

Jason Steinberg

Nicole Roe

Jason Steinberg

Ryan Simpson

Ryan Simpson

Jason Steinberg

Ryan Simpson

Justin Brach

Josue Valenzuela

Justin Brach

Jaime Jones

Josue Valenzuela

Justin Brach

Josue Valenzuela

Josue Valenzuela

Josue Valenzuela

Advisory Committee - Coming soon!

Membership

new membership packages bringing new value to our members

Member Resource Center

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